Is Your Business on Instagram? It Should Be!
Instagram is a very powerful tool for small businesses plus it is fun and easy to manage. Here's what I mean by easy, you always have your phone with you and you often take pictures on it; now, combine those two tasks with some intentional calls to action (CTAs) and voila you're social media marketing! Did you know...
In 2014, Instagram reached 200 million users with 25 percent of Fortune 500 companies posting an average of 5.5 times per week. And out of the top 100 brands that post on Instagram (like Pepsi, Starbucks, Coach, and Nike), 43 percent post photos and videos daily. Read more.
Of course there is more to it than that, but thankfully not too much more. Entrepreneur.com wrote up some really helpful and simple to follow tips to get you the results you want.
Still confused? Become a Client today and let A Brand Strategy Consulting take the guess work out of your marketing.
Google Cheat Sheet for Marketers & SEO Managers
Everyone loves Google. It's a one stop shop for all of your questions and needs. But, did you know there is more to Google than just searching the world wide web? You can use the above specific queries to more effectively search the infinite web. Especially helpful for the content creators of the world looking to do some research on their blog topic before pushing live.
The Power of the #hashtag
Hashtags are everywhere! Nothing validates that more than a Late Night skit mocking - didn’t see that one? - here’s Jimmy Fallon and Justin Timberlake in #Hashtag. Pretty hilarious.
This infographic has a lot of interesting info, but the thing that is most valuable is the point about not using too many hashtags. Twitter recommends using no more than 2 hashtags in any tweet. Using more than that renders each subsequent hashtag less power and a more spam-like quality. No one likes spam!
So, keep it clean. Use hashtags for good and not evil. They are a powerful way to link up to conversations and even start your own. Remember, if you want something to catch on that redundancy is key.